How many phone calls does it take to book a general contracting job? For most companies, too many. What if customers could book themselves in 60 seconds?
General contractors manage chaos for a living. You're the person who turns a homeowner's vague dream of "opening up the kitchen" into architectural plans, permit applications, subcontractor schedules, and a finished space they'll live in for decades. But here's the paradox: the bigger and more complex the project, the longer the sales cycle. Homeowners know they're committing serious money and months of disruption. They'll meet with multiple contractors, check references obsessively, and ghost you for weeks while they "think about it." Your website can't close the deal, but it can earn you a seat at the table by showing completed projects, explaining your process, and proving you've done this before.
How many phone calls does it take to book a general contracting job? For most companies, too many. What if customers could book themselves in 60 seconds?
The average general contracting website gets plenty of traffic—homeowners researching options, browsing portfolios, trying to figure out if their budget is realistic. But here's the problem: most of that traffic leaves without ever contacting you. They're not ready to commit to a phone call. They're still in research mode.
"Every phone call is an interruption. Every online booking is automation working for you."
Think about the homeowner's journey. They start by browsing inspiration photos online. Then they search for local contractors. They land on your site, scroll through your work, maybe check your service area. But they're not ready to call yet—they want to look at two or three more companies first. And that's where you lose them.
Most general contracting websites rely on contact forms buried at the bottom of the page. Our widgets give visitors an easier way to reach out—and give you their info before they click away to compare competitors.
Forms that follow visitors as they browse. They can describe their project, submit their contact info without leaving the page. You get instant notifications.
Visitors describe their vision and budget range
Works perfectly on phones where 65% of searches happen
Get text or email notifications the moment someone inquires
Matches your colors, logo, and messaging
A well-timed offer can turn a browsing visitor into a consultation request. Our Smart Coupon widget slides in at the right moment to capture hesitant homeowners.
You control when the coupon appears: after they've scrolled through your portfolio, spent time on the page, or right before they leave. The goal is to create urgency without being pushy.
No need to start from scratch. Our widgets come pre-configured with common general contracting services. Just customize and you're ready to go.
Lead generation for general contracting isn't cheap. Here's how the numbers work—and why capturing more of your existing traffic changes the equation.
You're already getting free traffic from organic search and referrals. Capturing more of those visitors is pure profit.
About 15 minutes. You add a single line of code to your website (we'll help if needed), then configure your services and branding in our dashboard. Most companies are live the same day they sign up.
No. The widgets load asynchronously after your page content, so they don't affect your page speed scores. We're obsessive about performance because we know slow pages lose customers.
Yes. You get instant email notifications for every booking. Export leads via CSV, sync with Google Calendar, and track conversions in GA4.
You choose what to activate. Some companies start with just one widget, then add others later. Pay only for what you use.
Aggressive popups? Yes. Helpful, well-timed offers? No. Our widgets are designed to appear at natural moments—when someone has scrolled through your portfolio, spent time on the page, or is about to leave. The goal is to be useful, not intrusive.
Absolutely. Update your coupon amounts, change which services are featured, adjust timing—all from your dashboard with changes live immediately.
Join hundreds of service businesses using our widgets to turn website visitors into booked jobs. Starting at $29/month.
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